Jumpstart Your Traffic Generation

The question I get asked the most is “How do I get more website traffic?”  The real question should be “How do I get more targeted traffic?” 

You can get bulk traffic easily by doing a little social networking or even buying it, but that’s not what your website really needs to succeed.  Instead, your website needs visitors who are interested in what your website can do for them.  Whether that’s providing information about a certain topic, a particular product, a specific community or similar, the majority of a website’s visitors should be there because your website is fulfilling their need. 

Visitors who arrive at a website that does not show promise of fulfilling their need quickly abandon that website to find one that will.

Many websites still get by with providing mismatched content to their website visitors, but to truly flourish, your website content should match what your visitors are seeking.  To help you achieve your targeted traffic, I have provided some of the best ways to increase your targeted traffic that won’t cost you anything. 

Give Away A Free Report:  It’s really easy to do this and it is a winner with both your visitors and search engines.  Your visitors are happy that they are receiving free information and the search engines crawl the additional content.  The best format to provide your free report is PDF since its easy to download and can still retain any website links you may include into the report.

Website Content Updates:  Add regular content to your website that is relevant to your website’s niche.  Sounds really easy, but it is the number one mistake that most website owners overlook.  For every hour that you spend promoting your website, at least an equal amount should be put into writing quality content for your website.  For best results, try updating your website at least a few times a week.  Search engines will pickup on your content updates and will reward your website with relevant traffic.

Offline Advertising:  This is a really big source of targeted traffic that many web publishers are taking advantage of.  Advertising your website offline can be extremely inexpensive or free depending on how you do it.  An easy way is to get a decal with your URL and put it in your car window.  I know I pass thousands of cars per day which adds up to a whole lot of free advertising.  You could also get stickers made to post around high traffic areas like the mall, airports, stadiums, etc.  Don’t overlook the opportunity to do some free offline advertising, you will be pleasantly surprised by the results.

Become A Guest Writer:  Perhaps one of the best ways to get targeted traffic to your website is to be able to have one of your articles published on a related niche website.  The easiest way to do this is to offer your services for free as a guest writer.  As you already know, most website owners want new and relevant content for their website and are usually willing to bring on a guest writer occasionally to fill the gap.  Ideally you would present a prewritten article that is timeless and relevant to the website owner’s niche.  Your only request should be to have a link back to your website and the opportunity to write more articles in the future.

Use these solid ways to build your website’s targeted traffic.  The results will vary depending on how much work you put into each of the methods shown.  Sourcing cost effective and free targeted website traffic is perhaps the most challenging task that online publisher will ever have.  By utilizing the proper techniques and dedicating regular time to get the job done, your targeted traffic will be constantly increasing.